“Turning Back The Filter”
Conde Nast and Allure will profile a professional, successful woman in the beauty industry (influencers, models, photographers, makeup artists), who has psoriasis.
In “Turning Back the Filter” The video will have the specific focus of profiling women who use editing apps to conceal their condition. As a social experiment, they will ask the talent to stop using these editing apps for a period of time and sit down in a revealing and emotional interview to discuss what happens when you peel back layers and introduce “the real you”.
NY and LA (or any major metro area )
Rate: $1750 for one day shoot and UGC